The Face-kini, China's New Beach Trend

A full head mask, also known as a ‘face-kini', accompanied by a long-sleeve bodysuit, is the latest summer accessory in China.

As reported by international media outlets, including The New York Times, the ultimate alternative to sunblock in China is a full head mask with openings for the eyes and mouth. Women wearing the protective mask can be seen at a beach in the Shandong province in east China.

According to the Daily Mail, the mask, designed seven years ago, also protects from insects and jellyfish and is available for 15 to 25 Yuan ($2.3 to $3.9).

The summer accessory is worn by Chinese women who prefer to have pale skin over a suntan. Traditionally in Asia, a tan has been associated with physical labor in rural areas, whereas paler skin indicates a certain status.

The 'face-kini,' China's new beach trend, is the ultimate way to block out the sun - NY Daily News: